PMISV Monthly Book Club | The Carrot Principle by Adrian Gostick and Chester Elton
PMISV Monthly Book Club | The Carrot Principle by Adrian Gostick and Chester Elton
The Monthly Book Club is a forum for talking about books that touch on the widely varied challenges of project and program management.
When: Thursday, February 19th, 2025 - 7:00pm-8:00pm
Where: Virtual Meeting

About the Book
The Carrot Principle by Adrian Gostick and Chester Elton
Stick Management is out. Carrot management is in! The Carrot Principle offers proven strategies to help recognize and motivate your valued employees. Since its original publication in 2007, the New York Times bestseller The Carrot Principle has received rave reviews in The Wall Street Journal, Fortune, and The New York Times, and has helped a host of managers to energize their teams, and companies to dramatically boost their business results. The book was even adopted by the prestigious FranklinCovey International training and consulting group for its leadership training. This updated edition couldn't come at a better time, as the economic downturn requires us all to come up with creative and cost-effective ways to stimulate growth and productivity.
Revealing the groundbreaking results of one of the most in-depth management studies ever undertaken, The Carrot Principle shows definitively that the central characteristic of the most successful managers is that they provide their employees with frequent and effective recognition. With independent results from HealthStream Research, and analysis by bestselling leadership experts Adrian Gostick and Chester Elton, this breakthrough study of 200,000 people over ten years found dramatically greater business results when managers offered constructive praise and meaningful rewards in ways that powerfully motivated employees to excel. These managers lead with carrots, not sticks, and in doing so achieve higher:
-Productivity
-Engagement
-Retention
In a new chapter, Gostick and Elton report on the results of an extensive study, conducted by leading research authority Towers Perrin, that confirms the extraordinary effectiveness of the Carrot Principle approach all around the globe. Drawing on case studies from leading companies including Disney, DHL, KPMG, and Pepsi Bottling Group, Gostick and Elton show how the key to recognition done right is combining it with four other core traits of effective leadership. Gostick and Elton walk readers through exactly how to use the simple but powerful methods they have discovered all great managers use to provide their employees with this effective recognition, which can be learned easily and will produce immediate results. Great recognition can be done in a matter of moments—and it doesn't take budget-busting amounts of money. Following these simple steps will make you a high-performance leader and take your team to a new level of achievement.
About the Author
Chester Elton, Author, Executive Coach, Keynote Speaker
Develop an All In Culture and Engage Your People
How do today’s best leaders accelerate business results? By engaging their employees to execute on strategy, vision, and values. Chester Elton has spent two decades helping clients engage their employees in organizational strategy, vision and values. In his inspiring and always entertaining talks, Elton provides real solutions for leaders looking to build culture, manage change and drive innovation. His work is supported by research with more than a million working adults across the globe, revealing the proven secrets behind high performance cultures and teams.
Elton is co-founder of The Culture Works, a global training company, and author of multiple award winning, #1 New York Times, USA Today and Wall Street Journal bestsellers, All In, The Carrot Principle and Leading with Gratitude. His books have been translated into 30 languages and have sold more than 1.5 million copies.
He has been called “fascinating” by Fortune and “creative and refreshing” by The New York Times. Elton has appeared on NBC’s Today Show, CBS 60 Minutes, and is often quoted in Fast Company, Newsweek and the Wall Street Journal.
In 2019 Global Gurus research organization ranked Chester #11 among the world’s top leadership experts and #8 among the world’s top organizational culture experts. The Employee Engagement Awards 2019 named him a Top 101 Global Employee Engagement Influencer; and Engagedly named him Top HR Influencer of 2019. He is a member of Marshall Goldsmith’s #MG100 Global Coaches, member of the Fast Company Impact Council, and serves as a board member for Camp Corral, a non-profit for the children of wounded and fallen military heroes.
Some of Elton’s clients include globally recognized organizations, GE, Hard Rock Café, and Novartis. And as an executive coach, he has helped high potential leaders at American Express, Cubic, and The World Bank.
Adrian Gostick is the New York Times bestselling coauthor of The Best Team Wins, The Carrot Principle, and All In, which are sold in more than fifty countries around the world. He is a founder of the global training firm The Culture Works, with a focus in culture, teamwork, and employee motivation. Learn more at TheCultureWorks.com or CarrotGuys.com.
Registration
- Required and limiting attendees. First come first serve.
- Zoom link to be distributed to registrants on the day of the event. Look for a Zoom invitation the day of the event from scotchlas@gmail.com. Feel free to set that not to go to your junk mail.
About the SV Monthly Book Club :
List of Books for 2026 and prior years : Click Here for more information
The SV Monthly Book Club is a no-cost forum to discuss books and publications that touch on various topics about project and program management. It recurs on the 3rd Thursday each month, virtually. There is no club membership, and anyone can join the discussion forum of the month. To attend the forum, please pre-register (for free) and be sure you have pre-read the book of the month. Registration is necessary as we are limiting the number of attendees, so that everyone has a chance to express their opinion and listen to others.
This is a professional event. While we are open to opinions from all angles during the book discussions, please be respectful to the host and all attendees.
About the Event Leader
Marc Scotchlas - Event Host (Contact Marc)
Serving at Lawrence Livermore National Laboratory
Marc completed a career in the Navy and after retiring in 2018, joined Lawrence Livermore National Laboratory as Shot Director at the National Ignition Facility. After managing operations at the world’s premier laser facility that has achieved ignition, he has taken on several other challenges including recapitalizing more than twenty thousand square feet of laboratory space, saving more than $330,000. Residing in the Bay area, he is perpetually expanding his horizons.
Additional Information
PDU: Up to 5.0 PDU to complete the pre-reading; 1.0 to participate in the monthly meeting. PDU claim code available to attendees at end of event.
Recognize that PDU credit may be partial if you've read only the part of the book that you will read, or that full credit can be taken later after the discussion event is complete and you have completed the entire book. There's no drop-dead requirement by the discussion date for reading, but the discussion is much fuller if you've read the entire book.
Event Properties
| Event Date | 02-19-2026 7:00 pm |
| Event End Date | 02-19-2026 8:00 pm |
| Cut off date | 02-18-2026 10:00 pm |
| Individual Price | 0.0 |
| Location | Virtual Event |
